Santa Rick, Co-Founder and Instructor

Santa Rick Rosenthal, Dean and Instructor

Santa Rick first set his boots on the path towards a Santa career in 1968 and has been perfecting his persona ever since. Passionate about representing the true spirit of Santa while bringing hope and joy into the lives of children and adults alike, he embodies the sentiment “the world belongs to the children”.

A consummate professional, Santa Rick has graduated from, and instructed at several prestigious Santa schools and universities where he consistently demonstrates and advocates professionalism and integrity in the Santa industry. As an expert in the industry he founded the Northern Lights Santa Academy with a goal of educating, preparing, and energizing student Santas for the monumental responsibility of being Santa Claus.

An Atlanta native, Santa Rick is a year-round Santa who enlivens private parties, corporate events, trade shows, parades, and festivals throughout the Southeastern United States. As the official Santa of the Major League Baseball Atlanta Braves and the NFL Atlanta Falcons football team he is an ambassador of the Christmas spirit to thousands of fans each year. A committed member of the community, Santa Rick has volunteered for several organizations including Big Brothers of America, Boy Scouts of America, Children’s Healthcare of Atlanta, Toys for Tots, United Cerebral Palsy, and the Georgia Aquarium. When he’s not delighting children and adults alike, Santa Rick mentors and serves as a booking agent to assist other Santas and help ensure their success within the Santa industry.

Affiliations: International Brotherhood of Real Bearded Santas, Peachtree Santas, Real Bearded Santas of North Georgia

Appearances / Publications: Some of Santa Rick’s many appearances include BizLynksTV, Business Radio X, and he has been featured in several newspaper articles.

Based out of the metro-Atlanta, Georgia area, the Northern Lights Santa Academy serves Santa Clauses, Mrs. Clauses and Santa's Helpers in the Southeastern United States, including Alabama, Florida, Georgia, Louisiana, Mississippi, North Carolina, South Carolina and Tennessee. For more information about our Santa school, please contact us.  

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Northern Lights Santa Academy

PO Box 29160

Atlanta, GA 30359

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